|
Can You Really Make Money Reselling Resale Rights Products?
By Ed Zivkovic - http://www.ezau.com
Remember the old Reprint Rights Reports Cd's? They used to sell
them years ago in business opportunity magazines. They contain
a few thousand reports with reprint rights. The reports cover
many subjects about money making and making money in mail order
etc.
The idea is that you purchase the CD with reprint and resale
rights which means that you can resell any of the reports on
the CD to other opportunity seekers. Some of these Cd's come
with Master Resale Rights which gives you the right to resell
the entire CD complete with Resale Rights to your customers.
This means that you can resell the CD along with the Master
Resale Rights license.
These Reprint Rights Cd's are still for sale today in magazines
and on the Internet. To see what I mean, do a search for the
term "Reprint Rights Reports" or "Reprint Rights CD". Those two
terms will produce over one million results.
So what does all this have to do with eBooks and Software
Resale Rights?
If you do a search for the term "Resale Rights", you will see
almost one million results. If you do a search for the
term "Software Resale Rights", you will find over 400,000
results. The term "eBook Resale Rights" will produce about
60,000 results.
Check these results and you will see the same old eBooks and
software doing the rounds like a tired old chain-letter that
keeps circulating till the end of time and never dies. Every
now and then you will see a clever marketer with some new eBook
or Software. Or is it really new? Maybe it's new because *I*
have not seen it till now.
So now we have discovered a range of products that every
webmaster and her dog is selling. Do you think that you can buy
an eBook with resale rights and keep 100% of the profits? You
bet. You will keep 100% of the profits but you will be lucky to
make many sales if you target the search terms mentioned above.
You will do better targeting other terms.
Furthermore, if you have purchased some bottom of the range
Resale Rights product, you will find that the links inside the
eBook or Software sell products that the original author is
promoting. You get a measly 20 bucks for working hard to make a
sale but the authors promotions go along for a free ride.
IMPORTANT: When I say bottom of the range, I am not casting a
value judgment on the actual content of the eBook or Software,
I am describing a principle which concludes that there is not
much future in reselling a particular range of products.
Because this scenario has left a sour taste in people's mouths,
many eBook and Software publishers today offer brandable
versions of their products so that you too can quietly make
huge sums of money each time you make a sale from a link within
the eBook.
But consider this: What if you are the author? What if everyone
is reselling your eBook or Software and distributing your
affiliate links? What if you charged a fee for a special custom
branded version of your ebook so that purchasers can add their
own affiliate links. Most of them will probably join the
affiliate program from your link!
So can you really make money reselling Resale Rights Products?
Yes but you'll have to be a bit creative. You will not do too
well if you just go out and resell some tired old package as is
with no changes. Some of those eBook and Software packages
contain many good items. In most cases, they also contain a
website for each particular item.
Because you own the right, you are free to extract any
individual items from those packages and re-package them into a
creation of your own. One good model of success is to create a
members only type of website which allows your customers to
download any items you have available for resale.
If you continue to add new products into your members only
download area, members will stay interested. What if you
charged $100.00 per year for membership and you got 1000
customers? This would be a $100000.00 per year income for you.
What if you got 5000 members? I think $100 dollars is not too
much to ask for a good variety of ebooks and software with
resale rights.
Remember, it is the author of the eBook or Software who cleans
up while thousands of people are promoting their products and
services. To be an author, all you need to do is create an
eBook, a piece of software or re-package a number of resale
rights items that you already own the rights to. Make it
unique, fresh and different.
Be at the top of the Pecking Order.
It looks like your time will be well spent developing your own
eBook or software or package. That way, you are the author. You
are at the top of the pecking order and your products can be
getting distributed till the end of time by thousands of
resellers. If you offer a brandable version of your product,
thousands of people will happily be promoting your products and
services.
The author, Ed Zivkovic is a self-taught webmaster. His website
(http://www.ezau.com) contains articles with all sorts of tips
for work at home webmasters. Contact Ed here: http://www.ezau.com/zcontact.html
|