Why Use Images In Your Content

There’s no doubt that search engines are getting much smarter at the moment. Years ago you only had to worry about simple things like keyword density, getting a few backlinks and etc. However, as you may know there are plenty of other factors that are coming in to play these days, such as bounce rate and the amount of time spent on your site. One way to improve your visitors experience is by adding images, but what are the advantages of using images throughout your content?

  1. As obvious as it may sound, images can really make your blog posts look a lot better. Nobody likes sitting down and reading a whole bunch of text, even if it’s on the most interesting thing in the world! It’s amazing how adding a few quality images can really help you keep the attention of the reader.
  2. Images can help gain some additional traffic without too much hassle. If you follow some simple steps such as using a descriptive filenames and alt tags you could very well be surprised when you notice the amount of traffic that you’re getting from your images. These are visitors that you wouldn’t have got to your site without adding images, so you’ve got nothing to lose.
  3. Good quality images can help your content get shared on social networks such as Facebook. Think about the amount of times that you’ve seen something on Facebook and clicked on it just because you thought the image was interesting. You can buy royalty free images from many different sites too, so you don’t necessarily have to take the photographs yourself.
  4. If you want to improve user engagement on a site of yours then we’d highly recommend that you think about adding images throughout your content. What you want to do is trigger some kind of emotion from your visitors, and images is one of the best ways to do this. This can help you get more traffic from social media, blog comments and much more.
  5. Last but not least, we have all heard of the saying “a picture is worth a thousand words” at some stage in the past. Sometimes you just can’t get your point across properly without an image. It’s common for some writers to try to get away without using any images in their posts, but if you’re finding it difficult to get your point across it may be worth considering adding an image or two if that would help you. Infographics related to the topic that you’re writing about is just one of the many choices that you have available to you.